Google Adwords And Overture – Food For Thought

Just a brief breakfast thought.

Typing a search term into Overture will give you a vast amount of results. This doesn’t mean you can just put all these results into an Adwords campaign and make a shedful of cash.

If it was that easy everybody would be driving a Roller… or 2.

If you are new to the PPC game then research it thoroughly and then test with what you can afford to lose because the chances are your first few campaigns will lose money – it’s a learning curve.

Even better, find an Adwords expert and have them go through your first campaign with you.

Back to my coffee.


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